Wednesday, 26 February 2014

Tattoos – career killer or original expression?

This last year has seen a sea-change towards tattooing, as we see more and more tattoos on celebs, models and even us mere mortals. With Ricki Hall facing Diesel’s campaign, tattoos and high fashion are meeting in a way they never have before.

Men’s fashion blogger Portis Wasp spoke about the change: Of course, tattoos have become so popular these days that they have now taken over the fashion industry in a big way. British models like Ricki Hall, Billy Huxley, Jimmy Q, and Stephen James are paving the way for a new kind of male model in fashion: one who likes to wear his heart (and anything else that takes his fancy) on his sleeve. Why would you book a blank canvas when you could have a walking talking piece of art for your new campaign or lookbook? And that is precisely what these boys have become through their love of tattoos. With Ricki Hall recently starring in Nicola Formichetti’s new spring campaign for Diesel, as well as popping up in David Beckham’s Superbowl ad for H&M, it is safe to say the industry’s new obsession with tattoos won’t be going out of fashion for a while yet.

As more and more of us get inked, the question of quality comes into the frame. A good tattoo might not hinder you, but a bad one certainly may. In a study conducted by Dr Timmings of St Andrew’s University, hiring managers expressed their concern that customers might find visible tattoos ‘abhorrent’, ‘repugnant’ or ‘unsavoury’. So which direction do you move?

Beware: you could end up with a monster of a tattoo, branding you with a mark of your own idiocy for ever more. Three ways to sidestep a train wreck of a tattoo:
1. Check the dictionary so you end up with ‘no regerts’
2. Make sure your chosen trend won’t disappear as quickly as an X-Factor winner’s career:
3. Make sure your tattooist can manage what you want!!

Cardinal rule is, no one can tell you what is aesthetically pleasing, but if you choose something horrible AND visible your career prospects may suffer!

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